Facebook Page is a customisable presence for an organisation, product or public personality and allows businesses to build a community on Facebook, giving relevant users the opportunity to interact with your company and immerse themselves in your brand.
Facebook is by far the biggest social network in the world and Facebook Advertising is the perfect tool to allow advertisers to connect with their users.
With over 1.3 billion active Facebook users worldwide, 38+ million of these being in the UK – it is also the most popular social media site in the world.
We offer several Facebook Advertising solutions to suit your exact campaign requirements and budget, whether it’s using Social Ads, Home Page Ads or Sponsored Stories.
Facebook Advertising is the perfect way to reach broad and niche markets precisely. Advertise to your exact audiences, based on specific social and geographical information – age, gender, location, personal interest, job functions (to name a few) can be used to refine targeting.
Basically, we define your ideal target audience and then develop a perfect Facebook Advertising campaign to suit!
Facebook Advertising campaigns start from as little as £3.50 per day, allowing small businesses to be able to take advantage of this targeted advertising channel. Other advertisements such as magazines and newspapers require a starting budget of £250-£2500, hence Facebook is open to all businesses, regardless of budget. The average cost per 1,000 impression (CPM) rate is more economic than other marketing mediums, with CPM as low as £0.20. Other mediums have a CPM rate of £5 or more.
Facebook Advertising offers one of the most targeted forms of advertising available. We are able to target an audience based upon psychographic, demographic and geographic factors, ensuring that your message will reach the right person, each time.
Facebook has changed their “Edge Rank” which is a algorithm that determines what content will be displayed in the newsfeed of Facebook users. The algorithm now displays a higher proportion of content from other Facebook users and less from company pages. Hence, if you want more users and potential customers to see the quality content you are creating, investing in Facebook advertising is of vital importance.
A really effective way of generating awareness and driving traffic to your social presences, particularly on Facebook, is to run a competition.
As well as engaging audiences, competitions also give an additional level of interactivity and allow you to generate a buzz around your Facebook Page. Competitions also tap into the viral aspect of Facebook, allowing friends to compete and share competitions and prizes with each other, increasing brand exposure and driving more traffic and entries free of charge.
This can be relevant to the prize or just a fun way for people to interact with the Page and draw in more ‘likes’. For example, you could ask people to upload video or photo content of themselves participating in an event and then users or a judging panel decide a winner.
Because of the nature of this type of competition and the high number of entrants, it can be used as a tool to increase likes by only allowing users to enter upon liking your page. If a user isn’t currently ‘liking’ your page they will have to in order to enter.
Keeping your business Facebook page up to date is a challenge. We can help with our Facebook management services.
Our social media experts can be on-hand to write updates, reply to customers and seek to grow your following.
Psynapsis have provided an efficient and effective service. They are also working with us going forward with our online marketing.
Site looks great on all devices plus we're number one on Google! Job well done - thank you!
I am writing on behalf of CLP to thank you for your first-rate effort in putting together the new website. Your technical competence has allowed us to design and implement our website quickly and effectively. Indeed your additional effort in Social Media Management & PPC Campaigns have increased the SEO enormously. All in all, an excellent job from a professional, responsive company with a “can-do” attitude and the competence to deliver. We look forward to working with you and your team in the future.
Just wanted to say thank you to James and the guys at Psynapsis for the website. A few hiccups along the way that where sorted in a professional & honest manner. We are very pleased with the functionality of the site and believe it takes Solution to another level. It was also a pleasure working with you
You guys are something else! I haven't had such fast and efficient service from any company for a long time. Thank you very much for sorting this so quickly and with so little effort on my part. Good Customer Service does still exist! Thank you.
Thank you for all your help and assistance over the years with my email and website. You have given me a very professional service and I would have no hesitation in recommending you to my clients, colleagues, friends and family.
We have used Psynapsis for two corporate websites, for different companies, in the past 4 years. In both cases we have had outstanding results. Coordination from concept, through design to implementation and follow-up has been excellent.
Carl has shown great patience understanding our specific needs to develop our website. It’s been a great pleasure to work with him and his team - they deserve the recognition and applause for their excellent work and customer service. Thank you for inspiring your team to such a successful outcome, and congratulations on your achievements. Can't wait to start the next phase of online marketing with you guys.
I am very pleased about the end result and thank you for all your efforts. This all looks at least 500% better than I had before. Thanks again.
Fast, efficient and professional. Love our new site its come out even better than we expected
Good design is obvious. Great design is transparent. Never a more accurate sentence to describe what Psynapsis built for us. The SEO is at the back end has been fantastic, up nearly 250% on last years hits!
Just wanted to say thank you to you and the team for the website. I am very pleased with the product and it was also a pleasure working with you.
Cant't thank James & his team at Psynapsis enough for all their efforts. Our new website looks and functions exactly as we wanted plus the photos have taken it to another level. I would highly recommend these guys!