Vine, Snapchat, Whatsapp & Many More

Whatsapp

Snapchat

SnapChat is a fast and fun mobile messaging application, that allows users to take photos, record videos and add text and drawings to send to their friends and connections on the platform.

Each ‘Snap’ can be sent for a specific time limit, from 1 second to 10 seconds, after which, the photo and/or video will be hidden from the recipient’s device and deleted from SnapChat’s servers.

In June 2014, SnapChat announced that its Snaps had surpassed over one billion views per day.

The average demographic for SnapChat is users between the ages of 13 and 23 years of age, and while it was originally designed for taking selfie’s and sending them to your close friends, it now serves a new purpose.

A number of businesses have utilised SnapChat to communicate with their audience effectively on this new and engaging social media channel, including displaying offers to its fan base and time sensitive messaging to users.

Vine

The Twitter-owned app Vine allows users to create short, 6 second looping videos and share them across a range of social media platforms like Facebook and of course, Twitter.

Available on desktop, iOS, Android and Windows, this multi-channel social media app is an innovative way brands can update their social media and jump on board with Vine by creatively highlighting their business in a new and engaging way.

Whatsapp

WhatsApp Messenger is a cross-platform mobile messaging application, which allows you to exchange messages and rich media without having to pay for SMS and MMS.

Available on iPhone, Android, Windows Phone, Nokia and Blackberry this cost-saving messaging service is free to download and only charges £1 per year additionally.

Currently, there are no plans to expand this platform to advertising, however many international organisations have utilised this platform to mass communicate with their staff on a B2B basis, as well as messaging their consumers (B2C) too.

For more information about this service please speak to an expert on 0114 272 8360 or email us.

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